| Duration | 12 months (10 instalments) |
|---|---|
| Min. Investment | ৳ 10,000 |
| Projected ROI | 17% annualized |
| Risk Grade | C |
Overview
Ahan Foods, a packaged foods company, is looking to raise funds to buy products from suppliers and sell them to distributors in their own brand name. Their product line currently includes chinigura rice and will expand to lentils, flour, spices etc. in future. This is a halal “buy-and-sell” campaign, and investors will be able to enjoy an ROI of approximately 17%* for an investment period of 12 months.
*subject to investment risk (details below)
Ahan Foods
The Business
Ahan Foods started operations from July 2021. Their slogan is “আমাদের পণ্য সবার জন্য” (our products for everyone), which is also reflected in their vision of delivering good quality products.
The business model is selling products like chinigura rice, lentils, flour etc in their own brand name of Ahan Agro Food & Products, after purchasing the products from suppliers. Currently they are selling chinigura rice directly to distributors and expanding the business to generate sales leads from retail shops using their own sales channel.
They have already acquired BSTI certification which permits them to be a reseller of rice. They will also have in-house quality control (QC) to verify the quality of the products that are procured in bulk.
If the business starts running smoothly, the next plan is to expand to other product lines according to market demand. Your investment can help the entrepreneur get a boost as they roll the money for the next one year.
Kanu Lal Kar is a well-educated entrepreneur with a double Masters degree. By profession, he is a tax consultant and have been practising for around 15 years. He is the MD of Greencube Courier service, and was also an independent director of a Food & Consumer products company. From his experience in these businesses, he has started Ahan Foods where he is the Founder and CEO. He is building an experienced sales team who has market knowledge to take-off the business.
- Experienced team with knowledge about the products and the market
- Non-perishable products, low risk of waste
- Pricing strategy to capture market share
The Contract
The investment is for a period of 12 months, from mid May 2022 to May 2023, payment to be cleared by the end of May’23.
- Projected ROI (for the duration of the project): 17%
- Projected ROI (annualized): 17%
biniyog.io will NOT charge the investors any fees for this service.
Example: if someone invests BDT 100k in the project, he/she can expect to receive a total of about BDT 117k within May 2023 in instalments.
- Investors will go into a Murabaha agreement (sale contract) with Ahan Foods
- It will be a “buy-and-sell” contract, where Ahan Foods will be buying a packaging machine and other products (chinigura rice, lentil, flour, spices etc.) from investors at a markup price and pay the amount in pre-agreed instalments.
- biniyog.io will act as an agent for the investors and buy the products and take necessary ownership and risk of asset possession on their behalf, and then sell to Ahan Foods
- biniyog.io has proposed that a markup price of 17% on actual cost will be charged to the business for the raw materials, and Ahan Foods has agreed to it
- Investors can expect to get their returns in 12 months in 10 instalments:
- 8% by end of Aug’22 & Sep’22 – 2 instalments
- 10% each time between Oct’22 to Mar’23 – 6 instalments
- 12% by end of Apr’23 and May’23 – 2 instalments
Shariah Compliance
Investors appoint biniyog.io as an agent to deal on their behalf (Wakalah) and invest into the business through buy and sale of assets under a buy-and-sell (Bai Murabaha) agreement.
biniyog.io‘s Shariah advisors have approved the basis and application of this Murabahah contract.
Potential Risks
Ahan Foods is a trading business – they buy products from suppliers and sell under their brand name. Their sales strategy is through their own marketing team and also via their distributor partner in some locations.
Essential food products have high market demand, especially in semi-urban areas outside major cities. Having certification from regulatory bodies like BSTI is an added benefit.
biniyog.io has been able to verify that they are in the process of onboarding distributors. As they kick off their business, all distribution deals are being done in cash so there is no chance of credit defaults. The Murabahah contract will be initiated by biniyog.io only after official finalization of their contracts with distributors.
The instalment structure has been arranged such that the business can take out some amount every month and not be burdened by large amounts of capital going out.
biniyog.io has done in-house analyses of the projected returns of the business, and they are expected to be able to repay on time.
A risk to consider here is whether the business will be able to sustain the required number of transactions every month. biniyog.io has found that the distributors have the capacity to place enough orders and it mostly comes down to the sales strategy. The team consists of professionals who have prior FMCG sales experience and market knowledge from companies like Pran, which may be a point of confidence for investors.
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Please note that the business has asked for an incentive in the form of a discount on early repayment, which can only come in effect if the investors agree.
Following example is an illustration:
If the business repays within 10 months, the markup profit can be 15%, which benefits both parties – the business has to pay back less and investors get their money back faster at a higher annual rate of return (e.g. 15% in 10 months means 18% per annum)
biniyog.io will buy the products on behalf of investors first and secure the ownership. This is a necessary risk to ensure Shariah compliance of the transaction.
Occurrence of damage is highly unlikely – but investors will have to keep in mind that if any damage occurs during transportation, investors will have to take responsibility for it.
Ahan Foods will share instalment cheques with biniyog.io. A personal guarantee security cheque will also be kept from the business owner.
Disclaimer
This investment opportunity is based on a first come first serve basis. Your investment is secured only after your transfer-proof has been received. If the investment quota is already filled, your transferred amount shall be returned.
Return of your capital is NOT guaranteed. Investment, by default, requires a risk appetite. Past performance is not a guaranteed indicator of future outcomes.
biniyog.io only acts as a consultant to the investor and the business, and does NOT manage funds for any party.
biniyog.io does risk assessment to a certain extent, but will NOT be liable if the business does not perform as per expectation.
For any questions, please use the chat icon on the right or leave a message.
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28-04-2022
This campaign is now live on biniyog.io!
The funding campaign has started. The target is BDT 12 lac. -
12-05-2022
Campaign extended with stretch goal
The stretch goal is BDT 15 lac and campaign will run for 3 more days.
