6 months

Min. Investment

BDT 100,000

Projected ROI


Risk Grade



This is a project with Chaldal.com, a renowned e-commerce store operating in Dhaka, Jashore and Chattogram selling groceries, daily necessity products and many more. Investors participating in this project will first own selected products in Chaldal inventory, which will then be sold to customers of Chaldal, allowing both parties to earn profits.

This is Mudarabah contract where investors can expect to enjoy an ROI of 7.5%-10%* over 6 months (annualized expected return of 15-20%).


*subject to investment risk (details below)

Banani, Dhaka, Bangladesh

Project with Chaldal [2]

৳ 30,176,171 Raised
৳ 600,000 Being Processed
0 Days Left
Goal: ৳ 30,000,000
Minimum amount is ৳ 100000 Maximum amount is ৳ 5000000
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By Saif
63 Campaigns | 0 Loved campaigns

The Business

Accordion Content

Chaldal is one of the largest online grocery businesses in Bangladesh. It operates as a micro-warehouse-led on-demand delivery model, that helps urbanites to have their groceries and basic necessities delivered to their doorstep.

In this project, a participating investor through biniyog.io will be passively earning through the massive Chaldal network, by increasing their inventory with investment. Four categories of products have been selected for this project, namely – commodity, baby care products, imported food products and imported non-food products. 
biniyog.io has analyzed past inventory and sales data of Chaldal to estimate the demand of these products. The top selling products have been given priority while selecting the products to be purchased for trading in this project. Evaluating transactions and other post-investment monitoring (e.g. revenue generation, inventory management, disaster management, any dispute, etc.) will be handled by biniyog.io on behalf of the investors. The project will be kept separate from Chaldal’s own business through a separate bank account that biniyog.io will have access to, and meticulously tracked products that will be owned by investors and audited by biniyog.io.

As part of ethical responsibility and solidarity with the ongoing crisis in Gaza, biniyog.io has decided to leave out products from certain companies, namely The Coca-Cola Company, PepsiCo Inc., Unilever and Nestle.

Reference: Future Startup 

Office Address: House: 06, R: 09, Block: G, Banani, Dhaka. 

Explore: Facebook | LinkedIn | Website


💡 Is the business Shariah-compliant?

The business model (Buying and Selling of grocery and FMCG products) is Shariah-compliant. biniyog.io has excluded products and manufacturers that are questionable and may raise ethical or Shariah issues.

Investors will be going into a Mudarabah contract (profit-sharing contract). Please find contract details in the “Contract” section below.

💡 Is there any investment risk involved?

Investments have risks by definition, especially if they are halal. Please find possible risk details for this campaign in the “Risk” section below. 

Chaldal is a leading player in the online grocery industry, with around 100,000 monthly active users. Today, the company has 17 micro-warehouses across Dhaka, Chittagong, Jashore and alongside a mothership warehouse of 30,000 sq feet, and continues to experience growth in volume.  

Here is a brief introduction to the founders of Chaldal:

Waseem Alim (Founder & CEO)

Before Chaldal, Waseem worked at Sigfig, a Silicon Valley financial technology startup. At Sigfig, he led the development of a web-based portfolio management software. He designed algorithms to monitor over $100 billion in brokerage assets held by retail investors. He aspires to change the culture in Bangladesh so that people value investment in bold ideas and are more accepting of new technology. Waseem graduated from the Wharton School, the University of Pennsylvania with a degree in Finance and Entrepreneurship.

Zia (Founder & COO)

Zia brings in experience from the field of management and marketing. Prior to Chaldal, he was the Head of Operations at a ready-made garments factory in Bangladesh. He managed over 1000 employees and oversaw all facets of the business including merchandising, production, commercial design, and marketing. Zia has an autistic brother, and he hopes to provide proper care and education to all autistic children. He also believes that a university degree is no measure of a person’s merit.  Zia holds a BBA in Marketing from North South University.

Tejas (Founder & CTO)

Tejas is a full-stack engineer. Prior to Chaldal, he worked at Sigfig where he was in charge of tech infrastructure. His hobby includes research on Lisp machines and how we can develop better software. Tejas has a degree in Computer Science from the National University of Singapore.

  • One of the most renowned, reliable and lasting market players in the industry. Backed by reputed international investors like Y Combinator and 500 Global, as well as Startup Bangladesh Limited
  • Operating in 3 big-market cities including Dhaka
  • Automated inventory management and sales order acquisition system.
  • Around 100,000 monthly active users

The Contract

Accordion Content

The investment is for a period of 6 months, from May 2024 to November 2024.

Projected Return on Investment (ROI): 7.5-10%

Projected annual ROI: 15-20%

Example: if someone invests BDT 100k in the project, he/she can expect to receive a total of BDT 107.5-110k in November 2024.

biniyog.io will be charging investors a 20% fee on their profits and a 0.1% fee on their investment (the latter is needed for Shariah compliance). The net ROI for the investors has been calculated after deducting biniyog.io’s fee.

Beginning of the investment:

  • Investors will go into a Mudaraba agreement with Chaldal Limited.
  • Chaldal will be using the investment amount as working capital to purchase products of selected categories from approved vendors. New vendors and products may be selected upon mutual agreement between Chaldal and biniyog.io.
  • biniyog.io will act as an agent for the investors and collect necessary funds and deposit to a separate business account of Chaldal. This bank account will be dedicatedly maintained for this particular project only.
  • biniyog.io will follow-up Chaldal to ensure that the funds are being used to cater to this project. Any inventory bought through this fund will be in the ownership of investors, and Chaldal will have the right to sell the inventory through their platform.
  • Cost figures, risk of damage and loss in inventory, risk of non-utilization have been considered to come to a profit sharing ratio agreed upon by all parties.
  • biniyog.io has proposed a 50:50 split of the net profit generated during the specific project and Chaldal has agreed to it. Investors can expect to get 7.5-10%  ROI after adjusting biniyog.io’s service fee on investor profit and investment. 

End of Investment:

  • Investors will be eligible to get the principal and profits (if any) from the financed project within the mentioned investment period.
  • biniyog.io will verify the costs associated with completing the particular work order before calculating the final profit.
  • 10% advance income tax will be deducted (AIT) from the investors’ profit before disbursing of the profit. Investors will be provided with a receipt for this deduction of AIT which they’ll be able to show in their income tax filing. 
  • The principal investment amount along with profit or loss will only be returned to the investor at the end of the investment period.
  • If the business incurs net loss over the period of 6 months for this project, investors will have to share loss as per the ratio of ownership of the project as there are multiple parties involved in this Mudaraba contract. 

Shariah Compliance

Accordion Content

Investors invest into the business under a partnership (Mudaraba) agreement that makes them eligible for receiving profits generated by the business. biniyog.io will act as an agent to deal on their behalf (Wakalah).

biniyog.io‘s Shariah advisors have approved the basis and application of this Mudaraba contract.

Potential Risks

Accordion Content
  • Price hike: Prices of commodities are going up very frequently nowadays. Prices going up by a significant margin may end up hurting the total revenue and the net profit of any business.
    • Mitigation strategy: Such price hike mostly impacts perishable grocery items, which are excluded in this project. Additionally, Chaldal will be getting a price benefit for purchasing with instant payment, which makes the project lucrative for them too. Finally, the inventory shelf-life is very low, which reduces risk of sudden price surges.
  • Failure to meet customer demand on time: Delivery of products can get delayed due to mismanagement in logistics, operations and sourcing.  
    • Mitigation strategy: Chaldal maintains a complete automated purchase and inventory management. This enables them to keep track of the status of any product. As a result, the business proactively keeps communication with the suppliers to avoid any sort of delivery mishaps and keep sync with the overall supply-demand of products. 
  • Ownership risk of investors: The nature of this contract entails that the investors will be bearing full risk of any sort of damage, theft, other natural and non-natural disasters.
    • Mitigation strategy: Investors will be bearing all the necessary risks for maintaining the shariah-compliance in this contract. However, certain control mechanisms are included by biniyog.io to protect the investors from taking any unnecessary risks. For example, loss generated from any occurrence of theft inside Chaldal’s warehouse will not be borne by the investors.  

To ensure Shariah compliance, investors have to share losses (if incurred) over the 6-month investment period.

For example, if someone invests BDT 100k and the project incurs a net loss of 5%, the investor would get back BDT 95k.

Notable point here is that: Investors are not investing in the full business of Chaldal, rather this is a separate project. So, any loss by Chaldal’s own business is unlikely to affect the overall outcome of the project.

In the very unlikely case the project needs to be ended early due to unforeseen macro-economic situation or operational disaster, investors will face the risk of being stuck with a large volume of commodity, FMCG and imported products. 

There are two mitigation steps here. Firstly, Chaldal will purchase the inventory from investors at market rate of that time, which will help them exit the investment. Secondly, investors of this project will get a higher preference of liquidation than Chaldal’s own shareholders.

Chaldal will share a security cheque with biniyog.io for keeping a layer of safety for the investors.


This investment opportunity is based on a first come first serve basis. Your investment is secured only after your transfer-proof has been received. If the investment quota is already filled, your transferred amount shall be returned.

Return of your capital is NOT guaranteed. Investment, by default, requires a risk appetite. Past performance is not a guaranteed indicator of future outcomes.

biniyog.io only acts as a consultant to the investor and the business, and does NOT manage funds for any party.

biniyog.io does risk assessment to a certain extent, but will NOT be liable if the business does not perform as per expectation.

For any questions, please use the chat icon on the right or leave a message.

  • 12-05-2024

    This campaign is now live on biniyog.io!

    This campaign is now live on biniyog.io! The funding campaign has started. The target is BDT 3 crore.